We want to share with all of you that today we are launching our new Segment integration. The Segment integration allows non-technical and technical users to connect their apps and websites to Palabra. With Segment you’ll be able to track every event a user does on your app/website (for example when they click on a button or item) and then you’ll then be able to trigger emails and sequences when these events happen.

If you need help connecting this integration you can follow this quick guide.